President of Sweetbay / Kash n' Karry to Present Lecture
April 07, 2005
Saint Leo University Graduate Business Studies is sponsoring a lecture by Shelley Broader, president and chief operating officer of Sweetbay Supermarket/ Kash n’Karry Supermarkets, on Saturday, April 23 from 11:30 a.m. to 12:30 p.m. in Selby Auditorium, located on the Saint Leo Campus. The event is free and open to the public.
Broader joined Kash n’Karry as president and chief operating officer in June of 2003, coming to Florida after 12 years of experience as senior vice president for the northeast grocery chain, Hannaford Brothers Co. Both Kash n’ Karry and Hannaford Brothers are subsidiaries of Delhaize-America that has food operations in 10 countries on three continents. Recently Broader announced changes to the Kash n’ Karry line, including the creation and roll-out of a new supermarket concept in Florida called Sweetbay Supermarket. The new stores have been designed especially for the Florida market.
Broader will lead the new store development, and her vision for Sweetbay Supermarket is based on studies into Florida shoppers' quest for more than just quality and variety. The Tampa Tribune named Broader as one of Tampa Bay’s “25 People to Watch' in a January 2003 issue for her efforts in sheparding the company through its four-year transition into Sweetbay Supermarkets. In 2004, the Tampa Bay Business Journal named her as one of the “Top 10 People to Watch.' Broader is featured in Debra Peshuk’s 2001 book, “Playing with the Big Boys: Success Secrets of the Most Powerful Women in Business.'