Sport Business Advisory Council

The Sport Business Advisory Council provides School of Business faculty with valuable industry insights and commentary.

Council activities include identifying market growth opportunities, providing input on curricular matters, creating meaningful internship placements, hosting facility tours, and speaking with student majors in the classroom.

The Council's feedback is used to strengthen the COSMA-accredited Sport Business program—creating positive, joint endeavors for the success of our students and member organizations.

Industry Members

  • Lee Cohen: Chief Operating Officer, Tampa Bay Rowdies
  • Brett Dulaney: Executive Director, Bitcoin St. Petersburg Bowl/ESPN Events
  • Mickey Farrell: Council Chair; Senior Vice President, Stadium Operations, Tampa Sports Authority
  • Brian A. Ford: Chief Operating Officer, Tampa Bay Buccaneers
  • Bill Gieseking: Council Vice-Chair; Director of Marketing, Pepin Distributing
  • Rob Higgins: Executive Director, Tampa Bay Sports Commission
  • Scott Kelyman '93: Senior Director of Stadium Operations, Tampa Bay Rays
  • Eric Krupa: President, South Atlantic League
  • Roni Lloyd: Sports Marketing Coordinator, Pasco County Government/Office of Tourism Development
  • John McDonald '87: President, Facility Vendor Network
  • Mary Milne: VP Guest Experience, Tampa Bay Lightning/Tampa Bay Storm/Amalie Arena
  • Cameron O'Connell '05: Director, Sales-North America, World Triathlon Corporation
  • Tony Penna '09: Director of Florida Operations, Ted Williams Foundation
  • Amy Perkins, Esq.: Consultant, The Compliance Group
  • Kevin Reynolds '94: Manager Sports Programming, 3rd Party Clients, ESPN Wide World of Sports Complex
  • Greg Riehle: Sr. Vice President and General Counsel, Saddlebrook Holdings, Inc.
  • Celia Slater: Founder, The Alliance of Women Coaches
  • Kevin Smith: Director, St. Petersburg/Clearwater Sports Commission
  • Michele Smith: 2X Olympic Gold Medalist & ESPN Analyst, Michele Smith Inc.
  • Laura Walden: Director, Sports Features Communications, Inc.

Emeritus Members

  • Stan Brassie: Secretary-General, USIUSF
  • Laurie Gouthro: Director of Competition, International Softball Federation
  • Steve Horton: (Retired) Associate Athletic Director, USF Athletic Department
  • Rick Nafe: Vice President, Operations/Facilities,Tampa Bay Rays Baseball
  • Buck Rogers: General Manager, Biloxi Baseball Club
  • Mike Schulze: Director, Communications and Corporate Sponsorships, Outback Bowl

University Members

  • Ed Austin: Associate VP of Marketing; Former COO, Tampa Bay Mutiny MLS
  • Steven Carney, Ph.D.: Assistant Professor of Sport Business (Tallahassee Center)
  • Susan B. Foster, Ph.D.: Professor of Sport Business; Sport Business Advisory Council Secretary
  • Phil Hatlem: Instructor of Sport Business
  • Judy Holcomb, PhD.:  Assistant Professor of Hospitality Management;  Assistant Chair, Department of Sport Business, International Tourism and Hospitality Management
  • Eddie Kenny: Adjunct Instructor of Sport Business; Director of Alumni and Parent Relations
  • Fran Reidy: Athletic Director, Intercollegiate Athletics
  • Eric Schwarz, Ed.D.: Professor of Sport Business; Chair, Department of Sport Business, International Tourism and Hospitality Management
  • Jay Welsh: Adjunct Instructor of Sport Finance
  • Dené Williamson, Ph.D.: Assistant Professor of Sport Business

Student Members

  • Kaitlynn Diaz, Undergraduate (Female) Representative
  • Vincent Wiskowski, Undergraduate (Male) Representative

Ex-Officio Members

  • Lorrie McGovern, D.B.A.: Assistant Dean, Graduate Studies in Business
  • Michael Nastanski, D.B.A.: Dean, Donald R. Tapia School of Business